YouTube is about rich, interesting content rather than rich video productions.
Twitter is basically a forum for small bursts of information called Tweets. Each Tweet is up to 140 characters long and can contain links to photos, videos and conversations.
Social media is a powerful tool but like anything you really need to know how to make it work to get a measurable result for your brand.
With the battle heating up between online and offline retailing, it is inevitable that traditional retailers need to make the transition to online in order to compete and survive.
It's existing customers that are the most valuable to you, so start rewarding and building better brand loyalty today.
'SOLOMO' - Sounding a little like the traditional greeting you might expect from the inhabitants of a tropical island - is the latest buzzword from the virtual world.
It's one of the most under-rated tools in drumming up business. Here are 5 tips to make the most of it today.
Getting online is a key strategy for any business to attract new customers, build customer loyalty, create new revenue streams and increase visibility. And it doesn’t need to be expensive or tricky either…